Pages

Wednesday, January 27, 2010

Social media giants survey their growing kingdom - CNN.com - Paul Armstrong

Social media giants survey their growing kingdom - CNN.com
by Paul Armstrong, CNN

Social Media Monitoring and Engagement – Radian6

Social Media Monitoring and Engagement – Radian6
"Bigger than TV? Social Media's Power Shift

Social media is changing business, fundamentally. Everything from communication to personal interactions and the very culture of organizations is shifting as a result, making social media potentially the biggest change in business communication since the introduction of mass media. Radian6's CEO Marcel Lebrun riffs on the new notions of how the medium and the message are working together more powerfully than ever before."


See the video:

Monday, January 25, 2010

Marketers to Spend More on Social Media as Usage Skyrockets - ClickZ

Marketers to Spend More on Social Media as Usage Skyrockets - ClickZ
By Douglas Quenqua, ClickZ, Jan 25, 2010

"[A] new Nielsen report ... says the average person spent five and a half hours on social media sites in December 2009, up 82 percent from December 2008. Significant traffic increases for Facebook and Twitter led the way."

Kippreport » The Media vs social media » : An In the Box Experiment

Here is an interesting "in the box" social media experiment.

Kippreport » The Media vs social media »: Jan 25th, 2010
"Five journalists are getting set to assess the latest ‘threats’ to the traditional media-Facebook and Twitter. The reporters, from Canadian, French, Belgian and Swiss radio stations, will be locking themselves in a French farmhouse for five days with access only to the two social networking sites.

They will then aim to test the quality of news from Facebook and Twitter and try to find out if they are genuine “threats” to the traditional media, reports AFP. The experiment begins on February 1."

Popular Posts